Bonded by Community, Maria Calvert Launches Hispanics in Wine

Maria Calvert is the Co-founder of Hispanics in Wine, a social organization dedicated to showcasing Hispanic/Latinx roots in the alcoholic beverage and hospitality industry. Hispanics in Wine promotes equality, embraces diversity, and helps Hispanic/Latinx professionals advance in the wine industry. 

Maria is also the Public Relations Consultant at Maria Calvert PR, where she provides hands-on senior management strategy and execution for start-ups and established brands in several sectors, including food and wine. Maria also works as a Freelance Media Consultant for Colangelo & Partners.

Maria Calvert
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Here’s a glimpse of what you’ll learn: 

  • Maria Calvert talks about launching Hispanics in Wine

  • Maria’s passion for creating social change in the wine industry

  • One of the biggest problems in the wine industry: the lack of representation and diversity

  • The blue ocean opportunity in the Hispanics and Latinx communities that wine brands are missing

  • How Hispanics in Wine is working to bridge the inclusion and diversity gap in the wine industry

  • The exciting projects Hispanics in Wine is working on

In this episode…

Are you a wine aficionado or employee in the wine industry? Are you passionate about creating more diverse and equitable spaces? If your answer to either question is “yes,” then this episode of the Alexi Cashen Podcast is for you.

It’s time to face an ugly truth about the wine world: Hispanic and Latinx workers are underpaid and underrepresented in the corporate side of the wine industry. Unfortunately, Hispanic and Latinx employees are often stereotyped for low-income roles, regardless of their abilities and talents. So, how can Hispanic and Latinx employees in the wine industry advance to corporate positions and higher-income roles? Maria Calvert and her team at Hispanics in Wine are showing us how we — as a wine-loving community — can make a difference in the wine industry.

In this episode of the Alexi Cashen Podcast, Alexi sits down with Maria Calvert, Co-founder of Hispanics in Wine, to discuss the representation and diversity problem in the wine industry — and reveal what we can do to inspire change today. Listen in as Maria talks about creating Hispanics in Wine, the importance of creating inclusivity in the wine industry, and how to advance the roles of Hispanics and Latinx employees in the wine world today. Stay tuned!

Resources Mentioned in this episode

Sponsor for this episode...

Elenteny Imports is an alcoholic beverage logistics and compliance service that alleviates back-office work so that clients can focus on what they do best: sourcing and sales. Elenteny works with importers of all sizes, distributors, marketing agents/brokers, and wineries, and they guide their partners through a myriad of intricacies of the three-tier system offering logistics, consolidation, importing, customs, freight, drayage, and back-office administration for inventory management, invoicing, collections, and compliance. 

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